Ep. 32 Rethinking Value: Andy Wilkins on the Future of Health and Strategy That Learns

What if the future of health isn’t just about fixing sickness—but creating value in how we live?

In this episode of Strategy Meets Reality, Mike Jones is joined by Andy Wilkins—founder of Future of Health, futures strategist, and author—to rethink what strategy means in health and care systems.

They explore why efficiency often works against long-term health outcomes, how integrated care and lived experience must shape policy, and why the next generation of strategy must learn faster than the systems it’s trying to change. This is a forward-looking, systems-based conversation on rethinking health, leadership, and public value.

🔍 In this episode:

  • Why healthcare strategy must move beyond efficiency

  • From treating sickness to building resilience

  • Using lived experience and Three Horizons thinking

  • Rethinking leadership and the role of AI

  • Designing health systems that adapt and learn

🎧 Keywords: Healthcare Strategy, Value in Health, Futures Thinking, Systems Change, Integrated Care, Three Horizons, Public Sector Leadership, AI in Health, Resilience, Andy Wilkins

📘 Learn more about Andy’s work: https://www.vision4health.co.uk/

 📬 Connect with Andy: https://www.linkedin.com/in/andywilkins/

Send Mike a Message

👂 Enjoying the show?
Subscribe and leave a review on your favourite platform — it helps more people find the podcast.

🔗 Full episodes, show notes, and resources: https://www.lbiconsulting.com/strategymeetsreality-podcast

📺 Watch on YouTube → https://www.youtube.com/@StrategyMeetsReality
🎧 Listen on Spotify, Apple Podcasts, and Buzzsprout

💬 Connect with host Mike Jones → https://www.linkedin.com/in/mike-h-jones/

Next
Next

Ep. 31Reclaiming Strategy: Mike Jones on Perception, Structure, and the Return to Coherence